Are you making the most

of your market research?

Are you even using outside market research at all ?

At ProRates, we understand that you’re busy with a multitude of things— managing staff, creating campaigns, pricing printers, writing reports, meeting with other departments, and all of the other duties that come with being a manager at a financial institution of your size and stature— but while you’re taking care of things inside your organization, the financial climate outside is changing at a record pace. To stay ahead, you’ll need help.

Think of ProRates as a member of your marketing team.

You simply don’t have time to gather all of the market research relevant to your marketing efforts. Even if you did, just making sense of it would be another full time job.  ProRates is set up specifically to help small to mid-sized regional banks and credit unions like yours, by offering fully-customized, up-to-date stats and information, including:

-Market share reports (Banks or Credit Unions)

-Peer Analysis report (Banks and Credit Unions) from thestreet.com

-Web Promotions

- Deposit rates: CD’s, Money Market, Checking, Savings, and Business

-Federal Numbers and Statistics

-Scrolling tickers (see prorates.com)

-Fee schedules

-Consumer loans and mortgage

-Credit cards

-Commercial real estate

-Business loans

Here are links to some of the products and services we offer:

Ø      Web Page Rates Comparison Tool (view)

Shouldn’t you be using this service? Click “compare”.

Ø      Freddie Mac Average Rates (view)

How do your fixed and ARM rates compare to the national averages?

Ø      Competitor Promotions (view)

What products are your competitors pushing?

Ø      Executive summary format styles

Ø      Iowa Rate Averages

Ø      Detailed Mortgage Report (view)

Are you offering a full complement of products?

Ø      Detailed Loan Report (view)

Are your rates and features competitive?

Ø      Detailed Deposit Report (view)

Did you know that we offer discounts for adding deposit reports?

ProRates is constantly growing in scope.  We have recently added a new feature to our surveys.  We now will summarize your surveys for you with a brief overview of any changes, any new products and over all data trends in graph form. Depending on the amount of data you receive, you can pay a onetime set-up fee to have any of your surveys come with this summation. Simply reply to this email or call and ask us for more details.

1766A Union Street,  San Francisco CA 94123  Direct: 415 775 5566  Toll Free: 888 776 7285  Fax: 415 775 5557

Web site: www.prorates.net    mailto:[email-masked]